Pará is one of the states with the highest deforestation rates in Brazil, having already converted 70% of its original land cover. The deforestation pressure in the region is high and contributes to greenhouse gas emissions in Brazil.
Legal deforestation for cattle farming on CBNS's property was considered an option during an economic crisis. However, with visionary decision-making, CNBS chose to initiate a preservation project and carbon credit generation, thus influencing its entire surroundings and ensuring the existence of 27,000 hectares of essential forest for the development of communities and the survival of hundreds of species of fauna and flora.